Major government-backed campaigns aimed at significantly increasing wind power's share of the market were launched within weeks of one another in May and June in both Europe and the United States. The European Union's so-called "Campaign for Take-Off" sets a solid target for wind of 10,000 MW by 2003 and an indicative target of 40,000 MW for 2010. EWEA is calling for a goal of 100,000 MW by 2020. In the US, the target is 5% of electricity supply by 2020, calling for 80,000 MW, with interim targets of 5000 MW by 2005 and 10,000 MW by 2010. Quite how the respective administrations are going to reach these targets is unclear, but they have a common aim: to raise the public and industrial profile of wind power as a viable technology. Meantime Europe's directive to create a framework for a single competitive market for renewables is back on an official track in Brussels.