A bottom-up approach to renewable energy implementation is being adopted in Northumberland. Sustainable Energy at Local Level is an initiative by renewables consultancy North Energy Associates. Communities, businesses, schools and individuals are being asked for ideas for wind, solar and wood-fuelled projects in their areas. NEA's Bridget Gubbins says the initiative contrasts with the usual approach of communities being presented with outside developers' ideas, which often results in confrontation. Funding for installation costs is being sought from public and private sources.